Associate Professor Lisa Abendroth is the inaugural Academic Director of the Business in a Digital World initiative, where the mission is to develop leaders who understand the enormous power and potential of emerging technologies in business and society and who can responsibly harness that power for the common good. From 2017-2020 she served as Associate Dean of Graduate Program Innovation and from 2014-2017 as Faculty Director for the Part-time Flex MBA program.
She teaches Modern Business Mindset and Emerging Technology in Business, both of which are part of the college's new Omnichannel Strategy Graduate Certificate that she developed. On occasion you can find her teaching international marketing or leading study abroad classes to emerging markets. Her courses are designed for students to develop practical knowledge for today and skills to remain relevant into the future.
Her research has shifted from meaningful innovation in emerging markets to the competencies business professionals need to succeed in a digital world and the pedagogies that best enable that development.