Abstract
Increasing attention is being given now a days to developing environmental management (EM) strategies for the supply chain. This research: (1) investigates the factors leading to the development of a closed-loop supply chain, (2) describes the closed-loop supply chain design, (3) focuses on the collection challenges companies have been facing. More specifically, this paper tends to (4) show that manufacturers can create value by implementing a partnership with an eco-non-profit community organization in the collection process of used products for the closed-loop supply chain. This study focuses on the reuse-a-shoe program of Nike and the creation of Throwplace.com to point out the benefits of strategic alliances between manufacturers and eco-non-profit organizations.