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The Effect of an Abstract Vs. Concrete Mindset on Coping Behavior in Negative Emotion-Laden Trade-Offs
Conference proceeding   Peer reviewed

The Effect of an Abstract Vs. Concrete Mindset on Coping Behavior in Negative Emotion-Laden Trade-Offs

David Alexander and John Sailors
Advances in Consumer Research, Vol.41, p.1
01/01/2013

Abstract

Behavioral decision theory Coping Perceptions Studies Tradeoff analysis Emotions
We examine how assuming an abstract or concrete mindset changes the negative emotion generated by difficult trade-offs. We show that assuming an abstract mindset reduces perceptions of the negatively emotional stress in difficult trade-offs and explore the lower levels of coping behavior during choice that result.

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